Grammy CEO Responds to BTS's Decision Not to Submit for Awards
Roger EbertPulitzer Prize-winning film critic whose reviews and essays defined cinema criticism for decades.
Recording Academy CEO Harvey Mason Jr. has publicly responded to the K-pop sensation BTS's announcement that they will not be submitting their music for Grammy consideration this year. Mason Jr. conveyed his disappointment but affirmed his respect for the group's decision, emphasizing his perspective as a fellow music creator. Concurrently, he sought to provide clarity regarding the newly introduced Asian Pop performance category, a point of contention among fans and critics alike.
BTS disclosed their intention not to participate in this year's Grammy Awards via social media, stating their desire for music to be appreciated universally, transcending geographical and linguistic boundaries. This declaration came approximately one month after the Recording Academy unveiled its new category dedicated to Asian pop music, designed to honor exceptional artistic achievements in various Asian pop genres, including K-pop, J-pop, and C-pop, particularly those featuring Asian languages.
The reception to the Asian Pop category has been mixed within the music community. Some fans voiced concerns that its creation might inadvertently segregate Asian artists, potentially hindering their recognition in more general award categories. In response to these criticisms, Mason Jr. clarified that genre-specific categories do not preclude artists from also seeking recognition in the broader General Field categories, such as Record of the Year, Album of the Year, and Song of the Year. He underscored that these major categories remain open to all eligible recordings, irrespective of their genre, allowing artists to pursue acknowledgment in both specialized and general fields.
Mason Jr. further articulated that the Academy's motivation behind expanding its award categories is not to create divisions but rather to broaden the scope of artists acknowledged by its 15,000 voters. He reiterated the Grammy organization's commitment to supporting music and its creators globally. He stressed that as the Academy continues to extend its influence, membership, and awards reach across different regions and languages, it remains dedicated to listening to the global music community and celebrating all artists whose work profoundly impacts the world.
BTS is not alone in its stance against the Grammys; other prominent artists, including The Weeknd, Drake, and Morgan Wallen, have similarly opted not to submit their music for consideration in recent years, highlighting ongoing discussions about the awards' relevance and inclusivity.
The Recording Academy's chief executive expressed his regret over BTS's choice to bypass this year's Grammy nominations, yet acknowledged and respected their autonomy as artists. He clarified that the establishment of the Asian Pop category aims to highlight the rich diversity and rapid expansion of pop artistry from Asia, intending to spotlight these significant artists without limiting their potential for recognition in broader categories. He affirmed that artists are encouraged to seek nominations in both genre-specific and general fields, emphasizing the Academy's role in serving the global music community and honoring all artists who move the world through their craft.

